Listen to these two sales dialogues. Answer the following questions.
1. How are the two sales styles different?
Answer:
First sale is hard sell .Second sale is soft sell.
2. What hard-sell techniques does the salesperson use in the first dialogue?
First salesman always push the customer that there will be a free holiday and have a 10% discount.
3. What constitutes soft selling in the second dialogue?
The salesperson always asks the customer's psychological needs
Task 3:
Guess the meaning of the following expressions from the audio you have just heard:
Word/expression
|
Meaning
|
Sentence
|
Giveaway
|
gift sample
| |
The salesperson always asks the customer's psychological needs
|
illusory
| |
I’m not sure I’m comfortable with that
|
uncomfortable
| |
The salesperson always asks the customer's psychological needs
|
soft sales
| |
Take advantage of
|
utilize
| |
This is a limited offer
|
Bottom price
| |
| a passion for hockey | ||
Hockey gear
|
tools
|
